Desperate to appeal to the environmental crowd, the people who make Sun Chips (the first solar-powered snack?) have been selling their product in a biodegradable bag. Unfortunately, though the bag was "green" and met with Al Gore's approval, it was apparently so noisy that it made it impossible to be near someone eating Sun Chips. To correct the problem, the company has issued new bags made out of the very quiet combo of Ivory and whale blubber.
Sun Chips Bag to Lose Its Crunch - WSJ.com
Tuesday, October 05, 2010
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Hi Daniel - Not to worry our 100% compostable bag is not going away. We're committed to renewable packaging solutions and will continue to use 100% compostable packaging on specially-marked Original flavor SunChips® snacks. In the meantime we're busy working on the next-generation bag that addresses consumer feedback, so stay tuned.
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