WORST IDEA: Kayaker presumed dead after Congo crocodile attack

Kayaking in the Congo seems like a bad idea, but clearly worse is when you're doing it as part of an Eddie Bauer promotion. Essentially, a man died while writing content for the Eddie Bauer blog. I'm all for authenticity, but dying in the Congo to write a few sentences about a new hat seems a little extreme.

Kayaker presumed dead after Congo crocodile attack - Yahoo! News